Visual persuasion : (Αριθ. εγγραφής 10488)
[ απλή προβολή ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00918nam a2200241 u 4500 |
| 001 - CONTROL NUMBER | |
| control field | Gr-AiPI-221856 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | GR-PaULI |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240227122017.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120621s1997 f eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0803972466 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | GR-PaULI |
| Language of cataloging | gre |
| Transcribing agency | GR-PaULI |
| Modifying agency | GR-AiPI |
| Description conventions | AACR2 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.104 2 |
| Edition number | 23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Messaris, Paul |
| 9 (RLIN) | 22611 |
| Relator term | συγγραφέας. |
| 245 10 - TITLE STATEMENT | |
| Title | Visual persuasion : |
| Remainder of title | the role of images in advertising / |
| Statement of responsibility, etc. | Paul Messaris. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Thousand Oaks : |
| Name of publisher, distributor, etc. | Sage Publications, |
| Date of publication, distribution, etc. | 1997. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 297 σ. : |
| Other physical details | εικ. ; |
| Dimensions | 24 εκ. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Περιλαμβάνει βιβλιογραφικές παραπομπές (σ. 275-288) και ευρετήριο. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Διαφήμιση |
| 9 (RLIN) | 20386 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Οπτική επικοινωνία |
| 9 (RLIN) | 45192 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Εμπορική τέχνη |
| 9 (RLIN) | 178327 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book [21] |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| Cataloger's initials, CIN (RLIN) | ΛΟΥΚΟΠΟΥΛΟΥ |
| First Date, FD (RLIN) | 2020-09 |
| Lost status | Home library | Current library | Shelving location | Total Checkouts | Full call number | Barcode | Koha item type |
|---|---|---|---|---|---|---|---|
| ΒΚΠ - Αγρίνιο | ΒΚΠ - Αγρίνιο | Βασική Συλλογή | 659.104 2 MES | 026000281849 | Book [21] |
